The Fridge was founded in 2007 by Shelley Frost, a renowned musician and performer in her own right. After 10 successful years, the Fridge brings unrivalled knowledge and expertise to the region’s performing arts scene and is now the premier talent agency in the region and a trusted provider of diverse and culturally sensitive entertainment. The Fridge continuously updates its extensive roster of talented musicians and performers and has a unique eye for spotting exciting and unusual international acts. This ensures Gulf-wide clients access to the best entertainers no matter the requirement, be it corporate or private events, short-term festivals or long-term artist residency contracts. The agency also provides in-house sound mixing, costuming and live support technical teams. The Fridge is an innovator in its field and the award-winning production team create original bespoke shows for theatres, festivals, nightclubs and exhibitions as well as conceiving and staging its own productions.